Article

The Small Details: Sending Emails on Your Schedule

It’s bound to happen: you finally have time to respond to emails—on Friday afternoon.

If your email gets delivered to your executive (or anyone, for that matter) on a Friday afternoon, it will likely get buried in a flood of weekend spam and Monday morning emails. Will it even get opened?

Gmail users, you have several options of tools you can use to make sure your email is delivered when you want. Boomerang and Mixmax give you the power to delay your email send, so you can decide exactly when it lands in the recipient’s inbox. Both tools also give you access to other features (such as follow-ups, reminders, and open tracking).

Both Gmail and Outlook now have a built-in “send later” feature. Click the drop-down arrow next to the Send button to access scheduling options and pick the perfect date and time for your email to be delivered.

Scheduling your emails helps ensure you can work when it’s best for you, rather than when it’s best for the recipient. You can schedule a Sunday weekly digest on a Friday afternoon, or catch up on emails in the evening without letting recipients know you’re available for responses outside of office hours. Take advantage of these great tools.

Written by Bryn Smith

Bryn is the Senior Manager of Brand and Product Marketing at Base, where she is on a mission to build a world-class EA community by connecting them with top-notch thought leaders, invaluable resources, and cutting-edge insights.